# Brand & press kit

> The name, the wordmark, the colours and the words to use when writing about Just Say It — and the files.

## The name

Write it as three capitalised words: Just Say It. Not “JustSayIt”, not “Just say it” in running text, not “JSI” in public. The product is at https://justsayit.ai; the company is ELAV8 AI LLC, written ELAV8 in its own marks.

- **One line** — Slides that build themselves as you talk.
- **The tagline** — Answers and slides, as you speak.
- **Boilerplate** — Just Say It is a screen that keeps up with a conversation. You talk — in a meeting, a classroom, a living room — and the slide composes itself in real time: figures become charts, people get their faces, places get maps, an opening gets a chess board; a co-presenter listens, answers out loud and keeps the notes. Nothing to click, nothing to build, ten minutes free without an account.

## The wordmark and the icon

The wordmark is the name set in Plus Jakarta Sans, heavy. Use the paper version on dark backgrounds and the ink version on light ones; keep clear space of half the mark’s height around it; do not recolour, outline, rotate or add effects. The icon is a “J” monogram on ink.

- [Wordmark, paper on dark (PNG, 929 × 320)](https://justsayit.ai/brand/just-say-it-on-dark.png)
- [Wordmark, ink on paper (PNG, 929 × 320)](https://justsayit.ai/brand/just-say-it-on-paper.png)
- [Wordmark, paper letters on a transparent ground — for dark backgrounds (PNG)](https://justsayit.ai/brand/just-say-it-dark.png)
- [Wordmark, ink letters on a transparent ground — for light backgrounds (PNG)](https://justsayit.ai/brand/just-say-it.png)
- [Icon (PNG, 512 × 512)](https://justsayit.ai/brand/icon-512.png)
- [Social card (PNG, 1200 × 630)](https://justsayit.ai/brand/og.png)

## Colours and type

### Dark (the default)

- Paper (background) #0b0e14
- Ink (text) #e9e7e2
- Ink, second #a4a8b1
- Accent #8fb0e8

### Light

- Paper (background) #eceef2
- Ink (text) #1b1d22
- Ink, second #4d525c
- Accent #3f6bb5

### Type

- Plus Jakarta Sans — display 700, tight tracking; body 500; figures tabular
- A monospace for figures and labels on the slide

## For the press

The rooms on the home page are real sessions and may be quoted or shown; every slide in them was composed by the product from the words beside it. Screenshots of the product are welcome. For an interview, a demonstration or anything not here, write to [contact@elav8.ai](mailto:contact@elav8.ai).

Patent pending · U.S. Application No. 19/815,400. Please do not describe the product as “patented”; it is not, yet.

Last updated 2026-09-24. [Just Say It](https://justsayit.ai/) · [llms.txt](https://justsayit.ai/llms.txt)